I found this post by designer Adam Ladd interesting. He took popular logos and redesigned them with standard fonts, like Times New Roman. It’s a good example of the amount of thought and consideration that goes into the creation of a logo. The logos in their original form are much more unique than the redesigned ones. They have more character and speak more about the company they represent. A good designer will never give you status quo. He or she will create something that has meaning, and will hopefully be original. So, yeah, thank a type designer. They do good work!

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